July 13, 2018
Holosonics' Audio Spotlight Technology Is Featured on WCVB-TV Boston's Cutting Edge Show
Audio Spotlight technology was featured on WCVB-TV's Cutting Edge program, hosted by reporter Mike Wankum. The segment aired on Boston's ABC affiliate station during the evening news program on July 13, 2018.
Audio Spotlight directional speaker technology, which has been featured previously on many network TV shows in the U.S. and beyond, produces narrow beams of sound, similar to beams of light from a flashlight.
The Cutting Edge crew filmed the segment in and around Holosonics' headquarters in Watertown, MA, and Mr. Wankum was very excited to learn more about Audio Spotlight technology when he was given a demo both inside and outside of the company's offices. During the outdoor portion of the video shoot, Mr. Wankum stood far away from the founder of Holosonics, Dr. F. Joseph Pompei, and he intermittently heard the audio clearly when Dr. Pompei pointed the speaker in his direction and then turned it away to demonstrate Audio Spotlight's directional sound capabilities.
The Cutting Edge series focuses on innovative technologies and groundbreaking inventions that have been created by companies in the Boston area. Following its original appearance on the Cutting Edge program, the Audio Spotlight segment was also featured during subsequent news broadcasts on WCVB-TV
AUDIO SPOTLIGHT IN ACTION
The Audio Spotlight system creates focused beams of sound by using a narrow beam of ultrasound as a "virtual" sound source. While ultrasound itself is outside the range of human hearing, this innovative technique causes the air to change the ultrasound's "shape" as it travels. This change leads to the creation of clear sound that can be directed to a precise location, with directivity and control that far exceeds traditional loudspeakers. This directional audio technology is regularly used for enhancing a wide variety of commercial applications including libraries, museums and galleries, digital signage, retail displays, trade exhibits, and art installations around the world.